How can custom labels make your brand stand out from the rest?
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How can custom labels make your brand stand out from the rest?

20 Feb, 2020

How can custom labels make your brand stand out from the rest?

waterproof stickers

Custom labels and printed stickers are an exciting and innovative marketing tool, and there are a host of ways you can build them into your brand identity. You can make labels that are fun collectable items for your fans, design a range of durable vinyl stickers that reflect your business’ personality, or if you’re looking for something really unique, choose die-cut paper stickers that can be made into any shape from coffee cups to rocket ships. Read on to see some of the ways our designs will work for you.

Help happy customers endorse you

Whichever custom printed sticker you choose, you’ll soon find they’re an easy way to help your customers become your number one brand ambassadors. Try giving away logo stickers as a free gift or create a set to offer as a bonus purchase. An attractive design that reflects your business will appeal to all ages, and cute or quirky sticker printing is a great way to get your brand out of the office and onto the street.

Labels that last

Custom stickers are an ideal way to label many of your products. Choose shapes designed to work perfectly with your packaging or go for waterproof stickers to label a range of products that will be out in the elements, or part of a range of bathtime goodies. We can supply labels that meet recognised safety standards for food and toys and help you create a design that gives your customers all the information they need, as well as being a key part of your brand identity.

Make your shipping stand out

If you’re an online business, you can get custom stickers UK-wide by designing labels to go on your shipping boxes. A lively looking logo sticker or some water-resistant labels give an extra touch to your products and mean your customers' anticipation will be sparked as soon as their package arrives. Popping a few bonus labels in the box will give your customers a fun find when they open it and will help get your brand and products seen.

Bring something different to your range

As well as being a great promo tool, you can use label printing to expand your range of products. Writers could think about using stickers as snappy teasers for their next book or poetry collection, or if you’re an artist, a sticker is an affordable, accessible way to allow people to own a piece of your work, as well as building your profile. If funds are tight, you’ll find we’re experts in cheap sticker printing, and a stash of printed paper stickers is an inexpensive way of getting your work out to a wider audience.

Create a brand community

Whether you’re starting out at village fetes, or hitting the big trade shows, chat to the organisers and see if you can pop some of our non-permanent stickers on walls, floors, ceilings, doors, windows and really capitalise on the exposure.

Maximise people power

Fan communities are your most powerful ally, and you can use label printing to bring them together. Choose designs that reflect your ethos, shout about your cause, or simply make people smile and you’ll be able to make the most of your loyal fans and happy employees. Make stickers part of a welcome pack for new recruits, develop a range of labels that can adorn water bottles at festivals or sporting events, or a sticker that looks at home on a laptop, and you’re well on your way to maximising the power of your greatest ambassadors.

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