Why Stickers Are Effective Advertisers for Your Business

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Why Stickers Are Effective Advertisers for Your Business

23 Mar, 2018

Why Stickers Are Effective Advertisers for Your Business

It is undeniable that stickers are tested to be effective when it comes to advertising your business. It's one of the earliest forms of advertising that is cost-effective and engaging. Stickers also visualise the logo of the brand the business is wearing and it tells the customers what products and services they are consuming.

So, why are stickers effective advertising for your business?

Cost-effective
Stickers are a cost-effective form of advertising. When having stickers printed by bulk, you can get big discounts from sticker printing shops. It can reach a big audience without having to be too expensive. It is also proven to be a better use of your advertising budget than newspaper, TV, radio or billboard ads.

Simple
Producing stickers are easy and simple. You don't have to think of any strategic placement on your product or establishment as the design will speak for itself.  Another good thing about these stickers is that you get to target your primary audience and potential customers right away.

People use them
If you did a great job with the sticker design, people will be glad to use it. People who are already loyal to your brand will personalise their possessions by putting your stickers on their things like phones, laptops, guitar cases and more!  

Easy to Create
As mentioned earlier, stickers are simple. If you are creative enough with your sticker design, logo and tagline, your stickers can be a hit. The team that will create your sticker can help you have a design that speaks the vision of your business and they can advise to customise it. The secret is to catch the attention of your audience, but do not overwhelm them! Make sure to only include the important information that you want your target audience to see.

Long Lasting
Stickers are long lasting depending on the standard that you choose. If you chose a high-quality sticker, it’ll stay for a long time and gives you the opportunity to raise brand image, reputation and exposure. The longer lasting the sticker is, the higher the return of investment is.

Here are some ways on how you can use stickers to advertise your business. 

  • Testimonial effect: Stickers can act as personal recommendations especially when seen on other people’s personal items as it means “I associate myself with this brand.” It can also be seen as a sign of approval.
  • Include a sticker with orders and products that you mail out. A well-designed sticker is seen as a gift or freebie rather than a business card.
  • Tie your stickers with other advertising efforts. Spread your brand name through your stickers.
There are a lot of ways in which you can use stickers to connect and communicate your messages to your audience. It is up to you and your creativity to allow the message to reach them. When designing the stickers, you have to take into consideration the target audience, location, and distribution strategy. To achieve your end goal of producing high-quality stickers, you have to look for a company that takes your advertising efforts seriously and will share the same vision as yours.

The experience of our team helps us, at StickerShop, to produce the best stickers that you’ll find for your brand’s effective advertising. If you can’t seem to find the right design for your need, then allow us to help you customise your own. We will be happy to assist you in any way possible when it comes to stickers and decals. Don’t hesitate to call us at 01275 217100 or send us a message at hello@stickershop.co.uk. You can also visit our website to learn more about our products.

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